Consumers are very curious and excited about NFTs right now, as adoption is hitting mass market. Offering your customers an NFT is a buzz-worthy way to incentivise purchases or subscriptions.
NFTs are here to stay, so being an early adopter makes your retail business stand out as a leader, ahead of your competitors.
Engage your customers with a modern-day rewards program or link an NFT to a physical product. Qualifying customers could receive discounts or special offers for showing the NFT in-store or it could unlock discount codes or special access to promos online.
We take care of every step.
Together we'll brainstorm to come up with useful ideas for your NFT program.
We'll design your collection of NFTs, including your logo and branding, with relevant icons or characters. We'll add animation to bring the NFTs to life.
We'll mint (publish) your NFTs, then help in any way we can to promote your NFT to your audience. The primary method we'll assist with is designing marketing materials for you to inform and educate your customers.
If it's a free NFT program, we'll ensure qualifying customers receive their NFT in a timely manner and be available to assist with any questions that pop up. If your NFT is for sale on a marketplace, we'll ensure everything runs smoothly.
NFTs can be given away for free, as a reward for spending a certain amount or for buying a specific product. This is usually the best way as it’s the simplest method to get them into the hands of your customers.
If customers were to buy your NFTs on a marketplace they’d have to pay in crypto, adding complicated steps to the process. Depending on your customer base, this might be a familiar activity or it might be completely alien to them (probably the latter for most people). However, many of the biggest brands, for example Nike, have typically listed their NFTs for sale, giving the NFT holder access to a physical version of the product. Also, royalties from secondary sales can also be built into the smart contract.
We can discuss the options to figure out the most viable route for your retailer NFT program.